With the opening of a new atrium donut, ice cream, and coffee spot at the Seashore Cabaret Matt wanted to develop a brand for the donut aspect. Inspired by good old fashioned americana donut culture, Lucky Boy Donuts arose!

Originally Matt wanted the name to be “Happy Boy Donuts”, but as we talked to more people who knew him and the venture the name was changed to “Lucky Boy Donuts”. One of Matt’s long standing nicknames is Lucky lad, so it felt right to make a little wink to that.